About the role:
We are seeking a skilled and creative Content Creator & Digital Marketing Specialist with at least 3
years of experience in SEO(on page/off page), managing social media content (Linkedin, Twitter &
Facebook), Graphi
About the role:
We are seeking a skilled and creative Content Creator & Digital Marketing Specialist with at least 3
years of experience in SEO(on page/off page), managing social media content (Linkedin, Twitter &
Facebook), Graphic design (Canva Tool), Email Marketing and Paid advertising. The ideal candidate
should be proficient in designing posters, creating engaging creatives, and managing B2B Organic
campaigns.
Key Responsibilities
SEO & Content Optimization
- Perform keyword research, enhance on-page elements, and implement technical
improvements.
- Create compelling and original SEO-optimized content for blogs, articles and webpages.
- Build high-quality backlinks through outreach activities.
- Track and evaluate search performance to drive improvements.
Socialmedia
- Create and implement organic social calendar across multiple platforms (LinkedIn, Twitter,
Facebook etc.), aiming to grow the audience, improve engagement, and increase overall
brand awareness.
Design & Creatives
- Design visually appealing posters, graphics, and social media creatives using the CANVA Tool.
Paid Media & Campaign Strategy
- Launch and refine ad campaigns across platforms (Linkedin & Google Ads), in coordination
with marketing initiatives.
- Plan and execute region-specific campaigns that complement broader efforts.
- Explore and test new advertising channels and content placements.
Analytics & Performance Tracking
- Monitor the effectiveness of all SEO and advertising initiatives.
- Use tools such as Google Analytics, Google Search Console, Google Tag Manager Heatmaps,
dashboards to inform strategy.
- Collaborate with sales team to ensure alignment with business objectives.
Required Skills & Qualifications:
- Experience in B2B marketing is a plus.
- Strong understanding of organic social media strategies, content creation, and community
management.
- Hands-on experience with Google Tag Manager & Google Analytics for tracking and
optimization
- Familiarity with AI tools (e.g., Chatgpt, Perplexity, GrokAi etc)
- Creative thinker with the ability to execute tactical marketing initiatives.
- Ability to manage multiple campaigns simultaneously and prioritize effectively.
Why Join Us?
- Competitive salary and benefits package.
- Opportunities for career growth and professional development.
- A collaborative, forward-thinking work environment.
- Be a key part of a creative and dynamic team driving innovation.